On-Site Content Optimization
Easy Access to Website Stats
Monthly Overview Report
Stock photos
Content Changes
Google My Business Setup
3 Google My Business Posts/week
3 Keywords Targeted/month
Keyword Research & Optimization
Geographically Targeted SEO
Many small businesses view SEO (search engine optimization) as an unnecessary expense. After all, doesn't advertising provide the same visibility? Why spend money on something that may or may not work?
The answer is simple: SEO works. And it works extremely well.
SEO should be considered an investment, not an expense. It is a long-term strategy that will pay off for years to come.
With SEO, you can specifically target the consumers who are most likely to be interested in your product or service. This is done by optimizing your website for specific keywords that relate to what you offer. For example, if you sell handmade jewelry, you would want to use keywords such as "handmade jewelry," "custom jewelry," or "unique jewelry."
When consumers search for these terms, your website will appear in the search results. And because you are targeting consumers who are already interested in what you have to offer, there is a much higher chance that they will make a purchase.
SEO provides small businesses with an opportunity to level the playing field and compete against larger companies. It is not uncommon for small businesses to rank higher than their bigger counterparts. This is because most small businesses don't invest in SEO, so there is less competition.
At the end of the day, the goal of any business is to generate leads and sales. And SEO can help you achieve both of these objectives. By appearing in the top search results, you will get more traffic to your website. This means more opportunities to generate leads and sales.
5. Achieve Long-Term Results
SEO is not a short-term solution; it is a long-term strategy that will pay off for years to come. Once you achieve a high ranking, it is very unlikely that you will lose that ranking. This is not the case with advertising; as soon as you stop paying for ads, your visibility will decrease.
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